SeniorMarketing.com's Kevin Williams Cites Lack of Segmentation as Tragic Flaw in Many Senior Living Communities' Advertising Strategies

BALTIMORE, March 29, 2013 /PRNewswire/ -- Seniors have a diverse range of care and living needs and wants. That's the message of Kevin M. Williams, president of SeniorMarketing.com. The company encourages senior living communities and senior care agencies to carefully study their audience...